Kariza Boutique

Portfolio Categories: Fashion E-commerce and Fashion Product.

Note: Wrote a number of site copy and marketing content for this client. Click the link below.

People from all over the world flock to Miami beaches in search of fun, sun, and shopping. Residents and citizens alike are starving for unique styles, so South Beach is the go-to spot for any shopping excursion. Among the many boutiques, there is one that embodies Brazilian flare in sexy swimwear. The boutique is called Kariza, named after the owner Kariza Fernandez. Her collection has received great reviews from critics as well as resident shoppers.

Kariza’s career began as a native of her home country Brazil. With Carnival and sandy beaches, she had plenty of inspiration for fashion. Kariza went to college in Brazil and then moved to America to pursue her career. She chose to start in Miami because of its energetic fashion scene. Both Miami and Brazil have a similar social vibe. It was only natural for Kariza’s headquarters to be based in South Beach. Her exposure to the vibrant culture is evident in her collection, and with this new location, consumers can experience all she has to offer.

Kariza boutique has a Brazilian-styled interior. The colors are inviting, and the white background showcases the clothing nicely. The lighting in the boutique has a soft glow; the jewelry really sparkles. The store layout shows that Kariza understands fashion marketing as well as design. On Fridays, she hosts mixers for customers to enhance their shopping experience. The atmosphere and the clothing both give great quality.

Kariza designs are well known for the innovative wrap dress that can be worn over one hundred different ways. The boutique has a lot to offer in terms of beachwear. The “Braided Buenos Aires Batik Bandeau” is a two-piece bikini that’s been sold in the Victoria’s Secret Catalogue. Within one week, it completely sold out! The construction of the bikinis’ makes them comfortable to wear. The colors coordinate nicely, so mixing and matching different pieces gives an even trendier look.

Kariza boutique also sells accessories. They offer waterproof sandals that come with colorful interchangeable straps. There are also hats and bags available. The hat folds up and can fit conveniently in a purse or beach bag. Kariza creates versatility in her collection, so her items are always current and fashionable. She is always working toward new ideas in fashion, got give customers even more options in swimwear. In the future, Kariza will be offering her fashion online. This is a great opportunity for consumers outside of Miami to look great even poolside.

Kariza’s fashion is already proving to be a big hit for the summer. Tourists and shoppers all around the world will have the opportunity to buy great designer swimwear all year round. Kariza Boutique is here to stay.

Share and Like!

Share to Google Buzz
Share to Google Plus
Animated Social Media Icons by Acurax Responsive Web Designing Company