Sunday Post: Product Descriptions

There’s an art to writing the most searchable and top ranking product descriptions. As a fashion writer with over 7 years experience, I’ve come to understand that when it comes product descriptions. Understanding what the customers needs are, and what they could be looking for is a great help in creating written content that sells.  I wrote product descriptions recently for a client. These images represent some hot trends in women’s accessories. Here are a few samples of effective product descriptions writing.

 

Ready for spring? Welcome the new season with these impressive and delicate floral earrings by (brand name). Minimal style, with lovely floral elements in pink are great focal pieces for any look.  This item represents the most current trends and how versatile they can be. The light gold loops intertwined with floral ditsy petals are beautiful and chic. Wear these earring with a formal wrap dress, or casual denim and a cute button down crop top.

 

This is just a quick example: mention the brand, describe the item, and even give a suggestions for styling. The key is to spark imagination and even inspiration for a new style. A lot more thought goes into writing product descriptions. Anyone interesting in learning more can message me OR if you need product descriptions written, please feel free to press my Facebook line, and message me there for any inquires.

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